In a democratic society public opinion matters; In a democracy such as the U.S the public is expected to have a role in governmental decision making. How much say is a debatable topic? Democracy is defined as “rule by the people.”
Public opinion is “voice of the people”, the results in public poll. Public opinion refers to opinions on governmental and policy matters rather than on private matters. Each individual has a different opinion based on his/hers values and beliefs. Some people have more influence over the formation and expression of peoples opinions. For example leaders of labor unions have influence on their members and also present their members views to the government policy makers for them. Public opinion is assed by polls and voting.
I also believe that the media has a huge culture and social impact on the public’s idea of something. If we see something everyday and watch the same thing everyday and it is telling us one thing is right and one thing is wrong… you tend to start believing it. The media is able to shift the publics eye and opinion on governmental issues.
In all public opinion does influence the democratic formation; the public has a huge part of government. We are able to cast our views by voting, protesting, and free to have our own opinions. Public opinion plays a huge role in the elections, and many other political matters. The media is a large part of this also because they have the power to alter the publics view on certain political issues.
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